With the recent redesign of our corporate website, we’ve incorporated our blog into the website to provide our readers with more seamless experience and give us the chance to share more industry insight with you all. So, if you haven’t already, please update your bookmarks to http://csrconnect.me/easyblog.html and point your RSS feeds here. Be sure to comment on the blog and let us know what you think!
We’d like to highlight Edelman’s recent article on how to think about the generational spectrum during this week’s National Volunteer Week. They provide a few examples how companies can engage all types of employees in their volunteer program. Below is a preview of the article and can read the rest here.
A happy National Volunteer Week to you and yours! April 21-27 is our designated springtime week here in the U.S., during which time we inspire each other to re-engage and give of ourselves to our communities.
Here at Edelman, we give a lot of thought year-round to inspiring people to engage. We often work with corporate clients to create “spectrums” of volunteer opportunities for their employees that range from low engagement (e.g. book drives, one-time hands-on volunteer events) to high engagement (e.g. executive nonprofit board service, six month pro bono contracts). But there’s another kind of spectrum that’s important to consider when looking to inspire engagement.
Often professionals of different generations and different stages of their careers are looking for different things from their company’s employee volunteer program. Below are a few examples of how companies can think along the generational spectrum…
Shout out to launchDFW for featuring us under their startup profiles. launchDFW is the online home for the Dallas – Fort Worth Startup Community. They provide a site that takes the first step towards bringing the community together and discovering all the cool stuff that’s going on in the Metroplex. The site aims to be THE place for you to find info on the local startup scene, companies, founders, events and more.
To learn more about launchDFW or to view our profile, visit here. In the meantime, we give you a sneak peek of our profile below:
Give us the 30-second elevator pitch on your company
YourCause provides companies with CSRconnect employee engagement platform. A community that allows corporations to engage their employees in giving and volunteering programs.
Tell us about the founders, who they are, backgrounds, and why they are passionate about your company
YourCause was founded by Cornell graduate Matt Combs in 2008. He is a technology entrepreneur that has founded multiple companies and he has a passion for doing good.The perpetual challenge of “doing good”…
Dell’s volunteer community and employee engagement was recognized last week by PRNews, a resource that provides news for pr, marketing, csr and communication executives, weekly newsletter. The article “With CSR in the Mainstream, Companies Look to Leverage Employee Volunteers” mention Dell’s successful volunteering program (formerly Make a Difference).
Below is a sneak peek of Deb Bauer’s quotes and insights on Dell’s volunteerism highlighted in the article.
“Just what drives that participation at Dell? It starts with a social-based online community that lets employees create profiles, find and track volunteer opportunities and make contributions. The data gleaned from this site allows for robust measurement as well, Bauer says. Volunteerism is promoted throughout Dell via the corporate intranet and at team building events that are aligned with CSR activities. In addition, managers build teams of “champions,” which get employees involved. Then there’s appreciation of volunteer work. If an employee volunteers for 10 or more hours in a quarter, they receive a $150 cause card to redeem in the Dell Make a Difference online community. With such success, it’s hard to believe there are challenges. Bauer cites two:
• Getting stories told in a way people hear it. There is a lot of news going around Dell, and it’s tough to break through the clutter, Bauer says. So in 2012 the company varied its CSR communications outreach platforms.
• Hitting employees too hard with volunteer messages. Managers can sometimes push too hard, which employees term “voluntold,” Bauer says. “We try to find the right balance.”
It is always great to see and hear the achievement Dell has made throughout the years. Keep up the great work team!
Friday, a tragedy took place in Newtown, CT which impacted all of us. With multiple parents at YourCause, the horrifying incident really hit home for all. Safe to say, Sandy Hook Elementary will be in our thoughts for a long time to come.
Although this is not classified as a formal disaster, without question, this is a complete tragedy for the United States and our society as a whole. Therefore, we’d like to let you know that there are groups out there helping with the recovery. Specifically, the Newtown Youth & Family Services, Inc. (http://www.yourcause.com/Charities/61082115) and the United Way of Western Connecticut (http://www.yourcause.com/Charities/60646577) both of which are at YourCause.com and within each of our client communities.
Let’s step forward and help those affected by the tragedy.
Social Impact. Dallas. Engagement. Civic-Mindedness. These are all words that evoke the energy and excitement around this year’s bigBang! event, a forum hosted by Dallas Social Venture Partners. They will be convening the thinkers and doers of Dallas for a day-long opportunity to catalyze positive impact.
This year, bigBang! will be a place to jump in and get hands on. With experiences at every turn to learn about forward-thinking socially conscious businesses and nonprofit organizations, they invite you to be completely immersed in the day.
bigBang! event details:
When: October 19, 2012
Where: Union Station, Dallas Texas
Time: 9:00 am
Tickets: General admission with access to all events $225.00
Registration link: http://www.dsvp.org/bigbang/information
About Dallas Social Venture Partners
DSVP is a artnership of professionals, social entrepreneurs and foundations who are committed to strengthening our community through the thoughtful application of collective dollars and business expertise. DSVP is comprised of 123 partners and works with a current portfolio of nine nonprofit investments to create positive social impact. For additional information, please call (214) 855-5520 or visit www.dsvp.org.