Last week, our partner Network for Good released their ‘How to Help: 5 Steps to Effective Corporate Disaster Campaigns.’ The eGuide provides insights on why and how companies can effectively launch disaster relief giving campaigns. The five steps companies can take to establish a disaster plan include:
1. Decide when to respond
2. Set the response scope
3. Choose your cause partner
4. Frame the call to action
5. Tell your story
The eGuide also features our corporate partner, Dell, as an example for meaningful communication such as thanking employee donors and volunteers for their generosity on social media channels and blogs (good job team Dell!).
Overall, the important take away from this eGuide is for companies to be prepared and strategically respond when the next disaster strikes. To read the full eGuide click here and learn how your company can ensure their help to a disaster is put to the best use!